Digital Business Model Development in Craft and Small Businesses

Prof. Dr. Strina and Philipp Köhn prepare craft and small businesses for the future by supporting them to develop digitally supported business models.

"In ten years at the latest, there will hardly be any craft businesses left where significant parts of the business success are not based on the use of digital solutions". ( Strina, 2021) 

This quote of Prof. Dr. Strina demonstrates, how crucial digital technologies will be for the future success of craft and small businesses. Thus, the sooner such businesses start to think about how they can implement digital technologies in their current business models, the better.  

In their work at the Mittelstand 4.0 - Kompetenzzentrum Siegen, Prof. Dr. Strina and Philipp Köhn are supporting craft and small businesses in the development of digitally supported business models and make them prepared for the future. 

If you want to find out more information about the development of digitally supported business models in craft and small bsuinesses, click here.